Lou Who?

Here’s more information about my approach and style.


I have been running my own practice for five years now. During that time, I completed my MA in Coaching and Mentoring Practices, specialising in organisational culture, psychotherapeutic coaching interventions, and developing allyship-informed coaching. I’ve published an academic paper on allyship-informed coaching and co-authored an organisational white paper on safer spaces in team coaching. I am accredited by the European Mentoring and Coaching Council (EMCC) as a Senior Practitioner, trained in trauma-informed coaching, coaching with neurodivergent individuals, and anti-oppressive practices. I speak, write and deliver training on allyship, anti-oppressive practices, research as resistance, and multiple selves. I train and coach coaches on allyship-informed, anti-oppressive practices.


Before setting up my own practice, I worked in various support, marketing, and engagement roles in education, including as a Director at a students’ union. This included promoting peer support, helping marginalised communities access lifelong education and training, promoting liberation, equality and diversity in communities, and combating poor mental well-being, loneliness, and low self-esteem.

This involved managing multiple departments, training and development, mentoring and coaching, stakeholder management, and SO much public speaking. After over fifteen years of helping people work out what they love doing and how to do that, I realised that I wanted to concentrate on it. So here I am!